FITZROY – DORITOS – COLLISIONS
About This Project
To launch Doritos Collisions, two influencers had to battle against each other for the most viewers during a live stream.
Fitzroy was asked to make their international campaign locally relevant, with limited budget for production.
The more views their individual live stream received, the bigger their room became.
We collaborated in this technical challenge which resulted in a great success!
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CLIENT
PepsiCo Nederland
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AGENCY
Fitzroy
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CREW
Fitzroy | Concept | Campaign | Production
OMD | Concept | Campaign | Production
BLANKSMA BLANKSMA | Live stream production | Camera operators
Paper Island | Stage build