Doritos – Collisions
Cooking Up Creativity with Doritos
When Doritos partnered with Fitzroy, we were tasked with cooking up some seriously bold and creative campaigns. This time we crafted the “Collisions” campaign, introducing a new flavor mash-up where two tastes collided in one bag.
Livestream Extravaganza
We created a livestream extravaganza featuring two of the biggest names in streaming, each representing a different flavor collision. The stakes? Whoever pulled the most viewers came out on top.
Project Details
Client
Agency
Set Building
Services
Dynamic Livestream Room
The more viewers, the wilder the action. We designed a dynamic livestream room that changed with the viewer count growing, shifting, and delivering moments of pure chaos.
Technical Endeavors
Behind the scenes, we rode a technical rollercoaster. From designing the moving set to managing seamless streams, tallying up real-time scores, and keeping up with the flurry of viewer comments.
Spin Award
The event was a big hit, grabbing attention everywhere and earning us a SPIN Award for Social Media. So besides the fun, it was a flawlessly executed flavor-packed campaign we’ll never forget.
